Radio adds 3.3 million listeners in 2010.
More proof that radio isn’t the dying medium that some make it out to be. Arbitron reports the number of 12+ listeners each week has climbed to 239.8 million, up 3.3 million people over one year ago. The biggest gains came among 18-34 year olds. The RADAR 107 National Radio Listening Report shows that’s 93.2% of all 12+ Americans.
More proof that radio isn’t the dying medium that some make it out to be. Arbitron reports the number of 12+ listeners each week has climbed to 239.8 million, up 3.3 million people over one year ago. The biggest gains came among 18-34 year olds. The RADAR 107 National Radio Listening Report shows that’s 93.2% of all 12+ Americans.
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